About Us

LB Tours, LLC – Curated Luxury Travel with a Personal Touch

For nearly 40 years, LB Tours, LLC has specialized in delivering high-touch, personalized travel planning for clients seeking more than just a vacation. We design immersive, luxury travel experiences tailored to each traveler’s unique interests, pace, and preferences. Whether you're exploring ancient ruins, tasting your way through vineyards, or cruising Europe's legendary rivers, we ensure every moment feels intentional and unforgettable.

Founded by seasoned traveler and global citizen Lois Bradfield, LB Tours is a family-owned travel agency recognized for its commitment to excellence. We are proud to be one of only 20 agencies designated an Elite/Luxury Agency by NEST—a distinction awarded to top-performing agencies in the luxury space. Our reputation has also earned us honors as a top seller for Uniworld, Oceania Cruises, and SITA World Tours, among others.

We specialize in Soft Adventure Travel—meaning culturally rich, thoughtfully paced journeys that balance active exploration with upscale relaxation. Our custom itineraries include high-end accommodations, private guides, insider experiences, and detailed documentation to make every trip seamless.

At LB Tours, we don’t believe in cookie-cutter vacations. We work closely with each client to build an itinerary from the ground up—taking into account your travel history, expectations, and wish list. Many of our clients travel with us again and again, knowing we deliver the kind of service, insight, and access that only comes with decades of experience and a true passion for travel.

Whether you’re planning a solo journey, romantic getaway, family adventure, or small group trip, we’re here to handle the logistics, unlock exclusive experiences, and make your dream trip a reality.